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Off-the-shelf websites – The pros and cons
We would always advocate that a little investment in a professionally designed & built website will pay dividends as part of an ongoing joined-up marketing strategy. However, there are times when...
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PDF to Excel converter
It’s a while since we have highlighted a useful tool, but I had need to convert a PDF into an Excel spreadsheet this week, and realised that it would be good to share the tool we use for the job. I...
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New app to edit MS Office files on your Tablet or Smartphone
Last time we told you about a new remote desktop app from Microsoft allowing you to access your desktop PC from a Tablet or SmartPhone but what if you want to write or edit Office documents directly on...
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Are you proud of your website? You should be!
Are you proud of your website? This might sound like a strange question but I come across so many people whose answer is No! Unless your business is e-commerce where your website IS your business, most...
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Keep your WordPress site secure and effective – 4 (free) key plugins
Regular readers will know I am a great fan of WordPress. It offers so much for ‘real-world’ web development where you are looking for premiership functionality on division 2 budgets. You can do pretty...
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.UK TLD released
The UK is unique! Until recently this was even true when it come to internet domain names. If you have ever had dealings with foreign websites you will have noticed the most countries have a simple Top...
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Marketing Matters on Flipboard
A while ago we wrote a blog article about Flipboard, an app available for iOS, Android and Windows, that allows you to read multiple digital magazines on your mobile devices, and effectively create...
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LinkedIn launch University Rankings
I’m not sure whether this new offering from LinkedIn is actually useful for most of us, but it certainly makes interesting reading. It is also yet another example, in this world of ‘Big Data’, of how...
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Secure Web Pages (HTTPS://) – They're for E-commerce, aren't they?
You probably know that whenever you shop online you should always look for the little padlock on the address bar. This shows (along with the URL starting HTTPS:// rather than more usual HTTP://) that...
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Content Management – WordPress leads the way
First let me declare an interest – or at least a preference! Regular readers will know I am a great fan of WordPress as a platform for building your website. When we first started to explore website...
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Do I need a web designer?
If you want a new website, the first call is normally to a web designer. Why? Do you actually need a web designer or is there a different approach that might be more effective? There are 3 distinct...
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Enhanced web hosting from BSA
BSA is a marketing communications company. We help people develop and implement effective engagement with their customers and markets to drive business opportunities. We don’t make a big thing of our...
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What’s the point of a website?
This week I received an email from a client asking us to redirect their web address so that instead of going to Website A it went to their new site, Website B. Nothing wrong with this. It is the sort...
View ArticleGuest Post – is your Shop Window letting you down? By Ian Brodie
Ian Brodie is a specialist in marketing professional services who focuses on practical, down-to-earth advice. He sent me this particular article last week and I felt it really struck a chord with our...
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Why WordPress?
Anyone who has had a conversation about websites with us at BSA will know we are big advocates of WordPress. Of course, there are many other platforms and approaches to building websites, such as raw...
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Domain Control – do you have yours?
Do you control your domain name? Your website and associated domain address(es) are probably your most valuable pieces of marketing collateral. How much of this critical stuff do you actually own and,...
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WordPress Security
A downside of WordPress’ popularity is that it can be a target for malicious software and hackers. “Who’d want to hack into my little company’s website”, I hear you ask. Well, for the most part no...
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Can we just? – 4 examples
As you have probably gathered from our posts this month we have a mixed relationship with the words: "Can we Just...." In this article, we look at how Can we just can cause issues. We explore how the...
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5 Golden Rules for Google Analytics
Google Analytics is a great tool, but one that may people misuse and as a result get frustrated with it. With this in mind, I though it worth putting together what we see as the 5 Golden Rules for...
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Website Redevelopment – An Alternative Approach
A few times recently I have had interesting website redevelopment conversations with clients, which all started with the same statement: I think I need to refresh the design of my website. In each...
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